The VeloCityLight is designed to help make cycling safer. It is a powerful rear LED light that displays your speed to drivers. It makes you bright, distinct and visible on the road.
The design team comprise cyclists with many years’ road experience riding in urban traffic and open roads. As the cycle awareness of many car, lorry and bus drivers is not what it could be, the VeloCityLight gives more information to drivers about your speed and also acts a brake light when slowing rapidly or stopping.
The VeloCityLight shows approaching drivers the speed of the cyclist. Drivers see the VeloCityLight and associate the displayed speed with their own rate of travel.
By giving more information to drivers the light acts a prod, a mental stimulus to re-evaluate their own rate of travel and their subsequent actions. The display of a number distinguishes the VeloCityLight from the noise of other red lights.
The brain processes numbers differently than colours. A colour, a red light remains an element in sensory memory, it is fleeting and passing, a number represents a meaningful symbol that needs to be processed and stored in semantic memory.
This fundamentally differentiates VeloCityLight from other lights.
As a stand alone rear light, it is one of the brightest rear lights available on the market. 48 LEDs giving out between 60 to 180 lumens.
It has 4 adjustable levels of brightness to match the ambient light conditions, so you get the best trade off between the conditions and power.
Paired to any Ant or Ant+ speed sensor the light displays the rate of travel of the cyclist in either Mph or Kph.
If you don’t already have an ANT based speed sensor with your cycle computer, we offer the VeloCitySensor which works with our light as well as with ANT based cycle computers.
As the bike decelerates, the light acts as a brake light, glowing brighter as you decelerate and showing the drivers behind that you are slowing down.
The unit is powered by USB rechargeable internal batteries with 1800mAh capacity. These offer between 6 to 14 hours of continuous use depending on the brightness level chosen. The unit comes with a micro USB lead so you can plug into your laptop or USB adaptor plug for charging.
Worried about how much light you have? At any time you can check the remaining charge by pressing the left display button.
The VeloCityLight costs £59.99. Pre-orders made before the 19th of September will be discounted by 10%.
The VeloCitySensor costs £16.99. Pre-orders made before the 19th of September will be discounted by 10%.
Our expected shipping date is the last week of October 2014.
The dimensions of an original iPhone yet a lot lighter, the VeloCityLight weighs around 66 grams and is easily detachable from the seat post bracket for security.
Wheel Size: Just like a cycle computer the VeloCityLight can be set up to differing wheel sizes so it can be used from anything from a Penny Farthing to a Brompton and everything in between.
Kph or Mph? Both! Just toggle to the one you need.
48 LEDs giving out between 60 to 180 lumens.
USB rechargeable batteries, 1800mAh internal batteries offer 6 to 14 hours of continuous use.
Approx 66 grams - 110mm x 60mm x 20mm.