Here is the latest update and there is still no great news.

The last batch of samples did not unfortunately meet what we deemed to be the quality we needed. The main challenge we face is that we want the integrity of the unit to be uncompromised in the event of a fall or minor crash (e.g. if you drop your bike).

After testing the last samples they were fine in every aspect electronically but when dropped or thrown from more than 2m the ‘transparent’ top came off around 40% of the time. So we asked for a couple of small adjustments to be made. What is annoying that most of the adjustment detail we have requested was in the specification we delivered to the manufacturer in May 2014 and should have been delivered to us in September. We are at the mercy of our manufacturers and they in turn their plastic suppliers.

An extract from the latest email I received (4 February) from our manufacturer is below:

According to the plan modifications will be done by 17 th of February. Samples are planned to be produced on 18-19th February, assuming there is no delay with delivery of softer EPDM material for seal. We will monitor that. Below you have estimated time of each mould modification, which gives overview why it will take so long


Items Moulds Estimated moulds modification time
0502-002-01 11T4002 25-30 hours
0502-002-08/9/10 11T4001 36-38 hours
0502-002-03/07/13 11T4006 10-12 hours

I apologise for boring you with the details but after so long I feel apologies without a detailed explanation are fairly meaningless.

Again we are happy to refund any customers that wish one and we will update you when I receive the new samples on what I assume will be the 20th of February.

Best regards


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It's one of the brightest rear lights available, with settings for all light conditions

As the bike decelerates, the light glows brighter acting as a brake light

About VelocityLight

The VeloCityLight is designed to help make cycling safer. It is a powerful rear LED light that displays your speed to drivers. It makes you bright, distinct and visible on the road.

The design team comprise cyclists with many years’ road experience riding in urban traffic and open roads. As the cycle awareness of many car, lorry and bus drivers is not what it could be, the VeloCityLight gives more information to drivers about your speed and also acts a brake light when slowing rapidly or stopping.

The VeloCityLight shows approaching drivers the speed of the cyclist. Drivers see the VeloCityLight and associate the displayed speed with their own rate of travel.

By giving more information to drivers the light acts a prod, a mental stimulus to re-evaluate their own rate of travel and their subsequent actions. The display of a number distinguishes the VeloCityLight from the noise of other red lights.

The brain processes numbers differently than colours. A colour, a red light remains an element in sensory memory, it is fleeting and passing, a number represents a meaningful symbol that needs to be processed and stored in semantic memory.

This fundamentally differentiates VeloCityLight from other lights.

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